california engagement

 in this section paint a very specific picture of who you are and who you aren’t. 

Tell them exactly what the experience working with you will look like. Share what environments you thrive working in, what types of locations or settings your heart comes alive in and where you create your best work. This paragraph is your chance to attract and repel HARD. Your ideal client should be screaming “I LOVE HER SHE’S THE ONE” after reading this section. And someone who isn’t the best fit for you should be like, “Oh definitely not.